What is Early Learning Sports Development?
The "Sesame Street for Sports" The First Validated Early Childhood Sports Edutainment Franchise
Dr. Bradley J. Kayden (Coach Pickles), field founder of Early Learning Sports Development, created The Jelly Bean Way© through 20+ years of practice & research—Beyond passive learning - The first complete interactive physical development system. The world's first character-driven entertainment franchise teaching preschoolers (ages 0-5) physical literacy through validated methodology.
Now scaling globally through the Disney-Fortnite partnership model: platform partnerships enabling rapid growth without proprietary infrastructure costs.
The "Sesame Street for Sports" - But Better Same Learning. Better Method.
Sesame Street pioneered teaching letters, numbers, shapes, and colors through entertainment. Brilliant—but children learn by sitting and watching.
The Jelly Bean Way© teaches those same cognitive skills through physical movement and interaction. Children don't watch to learn. They move to learn.
This isn't just "sports education." This is cognitive development through physical engagement—systematically designed for the most difficult-to-teach population (ages 0-5) using provoked participation, interactive equipment, and parent-child co-learning.
We've created the first complete system where children develop cognitively AND physically—simultaneously, not separately.
Sesame Street taught children to sit and learn. We teach children to move and learn, better.
Dr. Bradley J. Kayden is ready to transform early childhood education into a global entertainment empire.
The Missing Foundation
The Jelly Bean Way© is the preschool infrastructure missing from BOTH sports AND education—teaching children how to learn through physical literacy while developing cognitively.
Join the $5M Series A
Funding the edutainment franchise where the magic is sports becomes the medium for cognitive + physical development simultaneously.
We teach parents and children to: Speak the same language. Celebrate small wins together. And, enjoy the fun of shared learning experiences.
Founder & CEO, Dr. Bradley J. Kayden, created The Jelly Bean Way© to establish the foundational physical development infrastructure preschool sports and education never had. By applying the Disney-Fortnite partnership model, he realized it was possible to scale globally through platform partnerships, not proprietary distribution.
What is our secret?
Field founding
20+ years validating methodology across 15,000 families
Proven across 15,000 families
First complete interactive learning system for ages 0-5
Hollywood validated commercial viability
We will transform preschool cognitive + physical development into a global children's entertainment property.
It’s called “The Jelly Bean Way©”
The research-validated methodology transforming early childhood education through character-driven entertainment, where sports become the medium for complete development. Not sports OR education. Sports AS education.
The Stats
$19M - Conservative Year 5 Revenue Projection
20 Years - Academic Research & Development by Dr. Bradley J. Kayden
7 Streams - Diversified Revenue (Disney Model Application)
70% - AI Production Cost Reduction vs Traditional Animation
Funding the edutainment franchise where one activity teaches multiple domains simultaneously.
When a child tells their parent or teacher the color of a small cone on the ground, the number on it, its shape, and then wears it like a glove, looks through the hole in the top of it like a telescope, and wears it like a birthday hat before kicking it, they deepen their relationship with learning. It’s not about what children learn. It’s about teaching children how to learn.
What the Jelly Bean Way reveals:
Cognitive skills (color recognition, counting) -
Physical skills (catching, coordination, motor development) -
Emotional skills (bonding, confidence, shared joy)
Meet Dr. Bradley J. Kayden | Contact Investor Relations | Press Kit